Mobile Music Marketing

Digital Music Marketing provides Internet Promotion, Digital Distribution, and Mobile Marketing Solutions for independent records labels and recording artists. 90% of Americans now own a cell phone, computer, MP3 player, game console, e-book reader or tablet yet many artists have yet to adopt a mobile marketing strategy.  

The most important element of any marketing decision is creating a plan of action. 

1. What are Your Objectives?
2. Who is Your Target Audience and How Do They Interact With Music?
3. Do You Have Fan Data & Exclusive Content?
4. What is Your Current Marketing Strategy?
5. What Is Your Timeline?
6. How Can You Measure Your Return On Investment

Mobile Marketing application should:

Provide a Basic Function: 

Gives fans access to blog posts, offer ticket purchase option, regular updates via third party applications (Facebook, Twitter, etc).

Reverb Nation has always focused on creating free/inexpensive solutions for independent artists. True to form Reverb Nation allows you to create your own official app giving fan access to music, show schedule, photos and news feed. 

Provide Mobile Environment: Engage fan beyond basic functions and add the artist's music in the mobile environment.

Provide Experience: Engage, disrupt and create an experience.

Mobile Roadie allows anyone to create and manage their own iPhone, iPad, Android or mobile website at a reasonable price.